:root {
  --brand: #C1452D;
  --brand-dark: #A23A24;
  --brand-soft: #FBEEE8;
  --ink: #16120f;
  --ink-2: #4a433d;
  --ink-3: #857c74;
  --line: #e9e3dd;
  --bg: #ffffff;
  --bg-2: #f8f5f2;
  --dark: #17130f;
  --dark-line: #3a322b;
  --radius: 14px;
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  font-family: "Pretendard Variable", Pretendard, -apple-system, BlinkMacSystemFont, "Apple SD Gothic Neo", "Noto Sans KR", sans-serif;
  color: var(--ink);
  background: var(--bg);
  line-height: 1.6;
  word-break: keep-all;
  overflow-wrap: anywhere;
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; display: block; }
a { color: inherit; }
strong, b { font-weight: 700; }
fieldset { border: 0; }

.wrap { width: 100%; max-width: 1120px; margin: 0 auto; padding: 0 20px; }
br.m { display: none; }
.nw { white-space: nowrap; }

/* buttons */
.btn {
  display: inline-flex; align-items: center; justify-content: center;
  height: 54px; padding: 0 28px; border: 0; border-radius: 12px;
  background: var(--brand); color: #fff; font: inherit; font-size: 17px; font-weight: 700;
  text-decoration: none; cursor: pointer; transition: background .15s, transform .15s;
}
.btn:hover { background: var(--brand-dark); }
.btn:active { transform: translateY(1px); }
.btn:disabled { opacity: .6; cursor: wait; }
.btn-sm { height: 40px; padding: 0 16px; font-size: 14px; border-radius: 10px; }
.btn-block { width: 100%; }
.btn-ghost { background: #fff; color: var(--ink); border: 1px solid var(--line); }
.btn-ghost:hover { background: var(--bg-2); }

.eyebrow { color: var(--brand); font-size: 14px; font-weight: 700; letter-spacing: .02em; margin-bottom: 14px; }
.eyebrow-light { color: #f0a48f; }
.h2 { font-size: 36px; line-height: 1.32; font-weight: 800; letter-spacing: -.02em; margin-bottom: 44px; }

/* 리포트 신청 섹션 */
.get-sec { padding: 88px 0; background: #fff; scroll-margin-top: 0; }
.get-grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, .9fr); gap: 64px; align-items: start; }
.get-info .h2 { margin-bottom: 12px; }
.get-lede { font-size: 17px; color: var(--ink-2); margin-bottom: 28px; }
.report-thumbs { position: relative; height: 300px; margin-bottom: 40px; }
.report-thumbs img { position: absolute; width: 40%; height: auto; border-radius: 6px; box-shadow: 0 20px 40px -16px rgba(40,20,10,.35); border: 1px solid var(--line); }
.report-thumbs img:nth-child(1) { left: 0; top: 20px; z-index: 3; }
.report-thumbs img:nth-child(2) { left: 26%; top: 0; z-index: 2; transform: rotate(3deg); }
.report-thumbs img:nth-child(3) { left: 50%; top: 26px; z-index: 1; transform: rotate(6deg); }
.report-peek { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin-bottom: 20px; }
.report-peek div { background: var(--paper-cool, #F3F5F9); border-radius: 12px; padding: 14px 16px; }
.report-peek b { display: block; font-size: 22px; font-weight: 800; color: var(--brand); line-height: 1.2; }
.report-peek span { display: block; font-size: 13px; color: var(--ink-2); margin-top: 4px; line-height: 1.45; }
.report-list { list-style: none; }
.report-list li { position: relative; padding: 10px 0 10px 28px; border-bottom: 1px solid var(--line); font-size: 16px; color: var(--ink-2); }
.report-list li::before { content: "✓"; position: absolute; left: 0; color: var(--brand); font-weight: 800; }
.report-list b { color: var(--ink); }

/* form */
.form-card { background: #fff; border: 1px solid var(--line); border-radius: 20px; padding: 32px; box-shadow: 0 24px 60px -24px rgba(60,30,15,.22); scroll-margin-top: 84px; }
.form-badge { display: inline-block; background: var(--brand-soft); color: var(--brand); font-size: 13px; font-weight: 700; padding: 4px 10px; border-radius: 6px; margin-bottom: 12px; }
.form-card h2 { font-size: 23px; font-weight: 800; letter-spacing: -.02em; line-height: 1.35; }
.form-sub { color: var(--ink-3); font-size: 15px; margin: 4px 0 22px; }
.field { margin-bottom: 14px; min-width: 0; }
.field label { display: block; font-size: 14px; font-weight: 600; margin-bottom: 6px; color: var(--ink-2); }
.field input {
  width: 100%; height: 50px; padding: 0 14px; border: 1px solid var(--line); border-radius: 10px;
  font: inherit; font-size: 16px; color: var(--ink); background: #fff; appearance: none; -webkit-appearance: none;
}
.field input:focus { outline: none; border-color: var(--brand); box-shadow: 0 0 0 3px var(--brand-soft); }
.field input.invalid { border-color: #d43c2c; }
.pills { display: flex; flex-wrap: wrap; gap: 6px; }
.pills legend { display: block; width: 100%; font-size: 14px; font-weight: 600; color: var(--ink-2); margin-bottom: 6px; }
.pills .pill span { padding: 8px 12px; font-size: 14px; }
.pills.invalid legend { color: #d43c2c; }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.check { display: flex; gap: 10px; align-items: flex-start; font-size: 14px; color: var(--ink-2); margin: 6px 0 10px; cursor: pointer; }
.check input { width: 18px; height: 18px; margin-top: 2px; accent-color: var(--brand); flex-shrink: 0; }
.check.invalid span { color: #d43c2c; }
.link { background: none; border: 0; color: var(--ink-3); text-decoration: underline; font: inherit; font-size: 13px; cursor: pointer; padding: 0; margin-left: 4px; }
.privacy-detail { background: var(--bg-2); border-radius: 10px; padding: 12px 14px; font-size: 13px; color: var(--ink-2); margin: 0 0 8px 28px; }
.privacy-detail p + p { margin-top: 4px; }
.form-error { color: #d43c2c; font-size: 14px; margin: 8px 0 0; }
#lead-form .btn-block { margin-top: 10px; }
.form-note { text-align: center; font-size: 13px; color: var(--ink-3); margin-top: 10px; }

.done-mark { width: 52px; height: 52px; border-radius: 50%; background: var(--brand-soft); color: var(--brand); display: grid; place-items: center; font-size: 26px; font-weight: 800; margin-bottom: 16px; }
#done-view h2 { margin-bottom: 18px; }
.qualify { margin-top: 26px; padding-top: 22px; border-top: 1px solid var(--line); }
.q-title { font-size: 15px; font-weight: 700; margin-bottom: 14px; }
.q-title span { color: var(--ink-3); font-weight: 500; }
.qualify fieldset { margin-bottom: 14px; display: flex; flex-wrap: wrap; gap: 8px; }
.qualify legend { font-size: 13px; color: var(--ink-3); margin-bottom: 8px; width: 100%; }
.pill { cursor: pointer; position: relative; }
.pill input { position: absolute; left: 0; top: 0; width: 1px; height: 1px; margin: 0; opacity: 0; pointer-events: none; }
.pill span { display: inline-block; padding: 8px 14px; border: 1px solid var(--line); border-radius: 999px; font-size: 14px; color: var(--ink-2); transition: all .15s; }
.pill input:checked + span { background: var(--brand); border-color: var(--brand); color: #fff; }
.pill input:focus-visible + span { box-shadow: 0 0 0 3px var(--brand-soft); }
.q-sub { font-size: 14px; color: var(--ink-2); margin: -6px 0 14px; }
.q-thanks { margin-top: 20px; padding: 14px; background: var(--bg-2); border-radius: 10px; font-size: 14px; color: var(--ink-2); }

/* sections */
.section { padding: 100px 0; }
.section-soft { background: var(--bg-2); }
.section-dark { background: var(--dark); color: #f4efea; }

/* logo band */
.logo-band { padding: 56px 0 64px; border-bottom: 1px solid var(--line); }
.logo-band-title { text-align: center; font-size: 18px; color: var(--ink-2); margin-bottom: 28px; }
.logo-band-title b { color: var(--ink); }
.logo-grid { display: grid; grid-template-columns: repeat(5, 1fr); gap: 12px; }
.logo-card { background: #fff; border: 1px solid var(--line); border-radius: 12px; height: 88px; display: flex; align-items: center; justify-content: center; padding: 18px 20px; transition: transform .2s, box-shadow .2s; }
.logo-card:hover { transform: translateY(-2px); box-shadow: 0 12px 24px -14px rgba(40,20,10,.3); }
.logo-card img { max-height: 40px; max-width: 100%; width: auto; object-fit: contain; }

/* 2. market */
.market { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.m-card { border: 1px solid var(--line); border-radius: var(--radius); padding: 28px 26px; }
.m-accent { background: var(--brand); border-color: var(--brand); color: #fff; }
.m-num { font-size: 52px; font-weight: 800; letter-spacing: -.03em; line-height: 1; margin-bottom: 14px; color: var(--brand); }
.m-num small { font-size: 22px; font-weight: 700; margin-left: 4px; letter-spacing: 0; }
.m-accent .m-num { color: #fff; }
.m-label { font-size: 17px; font-weight: 700; margin-bottom: 4px; }
.m-sub { font-size: 14px; color: var(--ink-2); }
.m-accent .m-sub { color: #fde3da; }
.m-ask { margin-top: 40px; font-size: 26px; font-weight: 700; letter-spacing: -.02em; text-align: center; }
.m-ask strong { color: var(--brand); }
.source { margin-top: 18px; font-size: 12px; color: var(--ink-3); text-align: center; }

/* 3. problems */
.problems { display: grid; grid-template-columns: repeat(4, 1fr); gap: 14px; }
.p-card { background: #fff; border-radius: var(--radius); padding: 26px 22px; }
.p-card span { display: block; font-size: 13px; font-weight: 800; color: var(--brand); margin-bottom: 16px; }
.p-card h3 { font-size: 19px; font-weight: 800; margin-bottom: 8px; }
.p-card p { font-size: 14px; color: var(--ink-2); }

/* 4. founder */
.founder { display: grid; grid-template-columns: minmax(0, .8fr) minmax(0, 1.2fr); gap: 64px; align-items: center; }
.founder-photo { position: relative; }
.founder-seal { position: absolute; right: -18px; bottom: -18px; background: #fff; border-radius: 20px; padding: 14px 16px 10px; text-align: center; box-shadow: 0 16px 40px -12px rgba(0,0,0,.5); }
.founder-seal img { width: 72px; height: auto; margin: 0 auto 6px; }
.founder-seal span { display: block; font-size: 13px; font-weight: 800; color: #0f2a5f; letter-spacing: .02em; }
.founder-photo > img { width: 100%; aspect-ratio: 1; object-fit: cover; border-radius: 20px; height: auto; }
.founder .h2 { margin-bottom: 28px; }
.founder blockquote { font-size: 21px; line-height: 1.6; font-weight: 600; color: #fff; padding-left: 20px; border-left: 3px solid var(--brand); margin-bottom: 26px; }
.founder-name { font-size: 16px; color: #d9d0c8; margin-bottom: 14px; }
.founder-name b { font-size: 20px; color: #fff; margin-right: 4px; }
.creds { list-style: none; border-top: 1px solid var(--dark-line); margin-bottom: 22px; }
.creds li { display: flex; align-items: center; gap: 12px; padding: 13px 0; border-bottom: 1px solid var(--dark-line); font-size: 16px; color: #ece5de; }
.creds img { width: 28px; height: auto; background: #fff; border-radius: 50%; padding: 3px; box-sizing: content-box; }
.creds .dot { width: 34px; flex-shrink: 0; display: flex; justify-content: center; }
.creds .dot::before { content: ""; width: 6px; height: 6px; border-radius: 50%; background: var(--brand); }
.founder-msg { font-size: 16px; color: #b9afa6; }

/* 5. cases */
.cases { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.case { border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; background: #fff; }
.case img { aspect-ratio: 16 / 10; object-fit: cover; width: 100%; height: auto; }
.case-body { padding: 24px; }
.case-tag { font-size: 13px; color: var(--ink-3); font-weight: 600; margin-bottom: 10px; }
.case-num { font-size: 36px; font-weight: 800; letter-spacing: -.02em; color: var(--brand); line-height: 1.15; }
.case-label { font-size: 15px; font-weight: 700; margin-bottom: 16px; }
.case-how { display: grid; grid-template-columns: 40px 1fr; gap: 6px 10px; font-size: 14px; padding-top: 14px; border-top: 1px solid var(--line); }
.case-how dt { color: var(--ink-3); font-weight: 600; }
.case-how dd { color: var(--ink-2); }

/* 6. method */
.method { list-style: none; display: grid; grid-template-columns: repeat(4, 1fr); gap: 14px; counter-reset: s; }
.method li { background: #fff; border-radius: var(--radius); padding: 26px 22px; position: relative; }
.method span { display: block; font-size: 12px; font-weight: 800; letter-spacing: .06em; color: var(--brand); margin-bottom: 16px; }
.method h3 { font-size: 19px; font-weight: 800; margin-bottom: 8px; }
.method p { font-size: 14px; color: var(--ink-2); }

/* 8. compare */
.compare { display: grid; grid-template-columns: 1fr 1.15fr; gap: 16px; margin-bottom: 16px; }
.cmp { border-radius: var(--radius); padding: 28px 28px 24px; }
.cmp-other { background: #fff; border: 1px solid var(--line); color: var(--ink-3); }
.cmp-us { background: var(--dark); color: #f4efea; }
.cmp-head { font-size: 15px; font-weight: 800; margin-bottom: 14px; }
.cmp-us .cmp-head { color: #f0a48f; }
.cmp ul { list-style: none; }
.cmp li { position: relative; padding: 8px 0 8px 26px; font-size: 16px; }
.cmp-other li::before { content: "✕"; position: absolute; left: 0; color: #c4bab1; font-weight: 700; }
.cmp-us li::before { content: "✓"; position: absolute; left: 0; color: var(--brand); font-weight: 800; }
.cmp-us b { color: #fff; }

/* 8. trust */
.trust { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.t-card { background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: 28px 24px; }
.t-card h3 { font-size: 19px; font-weight: 800; margin-bottom: 8px; }
.t-card p { font-size: 15px; color: var(--ink-2); }

/* 9. faq */
.faq-wrap { max-width: 800px; }
.faq details { border-bottom: 1px solid var(--line); }
.faq summary { list-style: none; cursor: pointer; padding: 22px 36px 22px 0; font-size: 17px; font-weight: 700; position: relative; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; position: absolute; right: 4px; top: 18px; font-size: 24px; font-weight: 400; color: var(--ink-3); transition: transform .2s; }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq details p { padding: 0 0 22px; font-size: 15px; color: var(--ink-2); }

/* 10. final cta */
.cta-final { background: var(--dark); padding: 96px 0; }
.cta-inner { text-align: center; }
.cta-final .h2 { color: #fff; margin-bottom: 30px; }

.footer { background: var(--dark); color: #a99f96; padding: 40px 0 110px; font-size: 14px; border-top: 1px solid var(--dark-line); }
.footer img { height: 22px; width: auto; margin-bottom: 18px; opacity: .9; }
.footer p + p { margin-top: 10px; }
.footer-links a { margin-right: 16px; text-decoration: none; }
.footer-links a:hover { color: #fff; }
.copy { color: #6f665e; font-size: 13px; }

.sticky-cta { display: none; }

@media (max-width: 960px) {
  .founder, .get-grid { grid-template-columns: minmax(0, 1fr); gap: 40px; }
  .problems, .method { grid-template-columns: 1fr 1fr; }
  .cases, .market, .trust { grid-template-columns: 1fr; }
  .founder-photo { max-width: 360px; }
  .logo-grid { grid-template-columns: repeat(5, 1fr); }
  .compare { grid-template-columns: 1fr; }
  .report-thumbs { max-width: 480px; }
}

@media (max-width: 640px) {
  br.m { display: inline; }
  br.d { display: none; }
  .logo-band { padding: 40px 0 48px; }
  .logo-band-title { font-size: 15px; margin-bottom: 20px; }
  .logo-grid { grid-template-columns: repeat(2, 1fr); gap: 8px; }
  .logo-card { height: 64px; padding: 12px; }
  .logo-card img { max-height: 28px; }
  .founder-seal { right: -8px; bottom: -12px; padding: 10px 12px 8px; }
  .founder-seal img { width: 52px; }
  .cmp { padding: 22px 20px 18px; }
  .cmp li { font-size: 15px; }
  .form-card { padding: 24px 20px; border-radius: 16px; }
  .section { padding: 72px 0; }
  .h2 { font-size: 26px; margin-bottom: 30px; }
  .m-num { font-size: 44px; }
  .m-ask { font-size: 21px; margin-top: 30px; }
  .problems, .method { grid-template-columns: 1fr; }
  .founder blockquote { font-size: 18px; }
  .creds li { font-size: 15px; }
  .case-num { font-size: 32px; }
  .report-thumbs { height: 220px; }
  .get-sec { padding: 56px 0; }
  .faq summary { font-size: 16px; }
  .cta-final { padding: 72px 0; }
  .sticky-cta {
    display: flex; position: fixed; left: 16px; right: 16px; bottom: 16px; z-index: 30;
    height: 54px; align-items: center; justify-content: center; border-radius: 12px;
    background: var(--brand); color: #fff; font-weight: 700; font-size: 17px; text-decoration: none;
    box-shadow: 0 10px 30px -8px rgba(193,69,45,.6); transition: opacity .2s, transform .2s;
  }
  .sticky-cta.hide { opacity: 0; transform: translateY(20px); pointer-events: none; }
}